about

I’m a paid media marketer with over a decade of experience in the digital marketing industry. With both agency and in-house experience, I’ve worked with a wide range of industries ranging from SMB to enterprise ad spend levels. While I’m well-versed in platforms across the spectrum of online advertising, I find myself particularly drawn to the crossover between analytics and advertising. I enjoy sharing knowledge with the industry at large through writing and speaking.

Online publications that have featured my articles:

Conferences, webinars, and podcasts where I've shared my expertise:

Work with Me

Trying to get a paid search campaign off the ground? Troubleshooting conversion tracking? Working through a new Google Analytics implementation? I'm available for consulting, audits, and select ad campaign management projects. Services include:

  • PPC Campaign Audits
  • Paid Search/Display/Social Advertising Campaign Setup & Management
  • Google Analytics Configuration
  • Conversion & Event Tracking Setup through Google Tag Manager
  • PPC/Analytics Training for Agency and In-House Teams

connect

Reach out to discuss your project or question